The Agenda

Time Description Speaker(s) Format
08:30

Welcome Coffee & Registration

09:00

Welcome speech

Tomasz Gorzycki, Managing Director Eastern Europe, Nordics, HRS

Chris Crowley, Senior Vice President Enterprise Solutions EMEA, HRS 

09:10

The Power of Data

E-commerce is the fastest growing retail market projected to hit $4.058 trillion in sales in 2020. Mobile commerce, or e-commerce, is a rapidly growing new avenue of e-commerce that’s mostly driven by the expanding market and influence of smartphones and millennial’ comfort with shopping online. In 2016, the e-commerce sector enjoyed a 39.1% increase in sales compared to the previous year.

There is a reason why e-commerce has demonstrated such explosive growth in the past couple of years. Indeed, with the internet becoming an essential requirement of everyday life, businesses are learning to take advantage of the numerous benefits of e-commerce.


Jacek Bisiński, Google Poland

Ted Talk

09:30

How Digital Transformation can meet travelers needs in corporate lodging?

Online travel bookings are the new way in most markets. Business Travelers expect to be treated as leisure travelers and being proposed hotels that meet both their requirements and their corporate policy. They have no time to think about trip planning, and only the use of technology will enable personalized and anticipated offers. The more we know about the travelers and his travel pattern, the more we will be able to meet his requirements and remove all the pain of planning.

Tomasz Gorzycki, Managing Director Eastern Europe, Nordics, HRS

Ted Talk

09:45

How the Power of Data and digital transformation can meet customers/travelers needs?

Tomasz Gorzycki, Managing Director Eastern Europe, Nordics, HRS

Jacek Bisiński, Google Poland

MODERATOR:
Robert Hornman, SVP Hotel Solutions, HRS Group


Interview

10:00

Coffee Break

10:30

How to stay connected with your travelers before, during and after the trip?

It's all about adoption! Without it, you will not be able to achieve either savings or duty of care objectives. The business trip is never an objective it is just a way to go somewhere for a business meeting, external or internal. Business Travelers just want to make it simple, smooth and have the most efficient and pleasant travel experience.

Most of the noncompliant booking, purchasing are made during trips as travelers want a quick fix solution and do not pay attention to the travel policy while on the trip.

You want them to follow the travel policy and use the chosen booking channels to ensure you have spend and activities visibility.

This session will demonstrate how customer care technologies will enable the continuous connection with your travelers to ensure both compliance and traveler satisfaction.

  • Wojciech Szermer, Director Warsaw Development Center, HRS
  • Szymon Stefaniak, Kierownik Zespołu Logistyki, Promedica
  • Paweł Rek, Sales Director, Business Travel Agencies, Central and Eastern Europe, Amadeus
  • Małgorzata Gawrysiak, Country Sales Director, Poland, Genesys

Panel discussion

11:05

How to connect your various service providers to simplify processes and services access?

It's all about API!

Can you imagine a world where all your travel services suppliers will be connected between themselves to be able to offer a better travel experience to your employees while delivering you the data that you need to stay in control of your spend? This dream will become a reality thanks to the API technology.

This session will cover the current status and future developments of interconnection between the various services providers.

  • Sonja Klasen, Director Product Development - Growth Projects, HRS
  • Susan Hopley, CEO Founder, The Data Exchange
  • Eddie Khedoory, Senior Business Development Manager, Hotel Distribution, Amadeus IT Group
  • Jarosław Grabowski, CEO, iTaxi

Panel discussion

11:40

An industry perspective

Rob Hornman, SVP, Hotel Solutions, EMEA offers a perspective exploring the market dynamics of different hotel distribution models and reveal insights that create opportunities for both corporate buyers and hotel companies to achieve mutual benefits. 


Robert Hornman, Senior Vice President Hotel Solutions EMEA, HRS 

Keynote speech

12:10

Lunch break

13:30

How to connect meeting planner and procurement needs? 

The location of an event is one of the main success factors; that’s why meeting planners are pushing back procurement strategy as they see it as a reduction of choice for their events. But standardization of process of meeting planning does not necessarily mean less choice of venues. Now technology allows meeting planners to have quicker access to a wider offer while giving spend transparency to their corporations.

  • Piotr Plak, Business Development Manager Meetings & Groups, HRS
  • Beata Bartosiak, Category leader - Marcom, Travel, Services&Goods, RE, Siemens
  • Katarzyna Salomon-Popis, Category Manager, pharmaceutical company
  • Adriana Biernatowicz-Jadczak, General Manager, Renaissance Warsaw Airport Hotel 

Panel discussion

14:15

How to connect with internal stakeholders to optimize the lodging category?  

Travel and meeting spend category is not the only responsibility of the travel/meeting buyer. Numerous stakeholders are involved in the category strategy at various levels: from influencers to decision makers. These stakeholders are based on finance, procurement, HR, security, IT, business units and they have all different needs and objective. To be successful, your category strategy should not only take into account the culture and overall strategy of your company but also your various stakeholder's requirements. To do so, you need to know how to interact with them and understand what they expect from you. This session will explore these main stakeholders needs.

  • Łukasz Ostrowski, Head of Global Mobility Purchasing, BSH
  • Bartosz Majewski, CFO, Orlen Paliwa
  • Adela Szemczak, HR Manager, Mazda
  • Paweł Racis, Sales Director, Arval

Panel discussion

15:00

The Business Traveler/ Consumer of the Future in a hyper connected world

Jowita Michalska, Digital University & CEO TechFuture

Enlighten talk

15:30

Coffee Break

16:00

Breakout Sessions

 
Reconnect demand and supply to achieve more savings

What's the point of negotiating a hotel programme if your travelers are booking outside? The super fragmented and volatile lodging market is quite impossible to follow if you are not a  specialist. Hotels are opening and closing every day and changing their rates very hour according to their occupancy.

As long you encompass the whole global offer, you are in a buyer market and you have numerous negotiations opportunities by diversifying your offer which will allow you as well to meet your various traveler profile requirements. This is an ongoing process as demand and offer are not fixed for a year.

This session will show you a real case of how a corporation had benefited from choosing a sourcing approach.

Distribution Channel costs and their impact on the hotel program performance

Travel Buyers and their hotel partners often overlook  the distribution costs associated with the booking channels that bring  together the lodging services they negotiate. There is a legacy  misconception that these costs are "part of the game" and thus cannot be  challenged or even eliminated.

The "channel  centric" prevalent mentality have protected the status quo leading to  price disadvantages based on channel and very often to a lose-lose  outcome for both Buyers and Hoteliers.

With the  evolution of the distribution landscape and technology available to  tailor the offering on specific channels - in particular for the  corporate market - along with changes on the macro regulation on channel  parity, this is perhaps an obsolete view.

How  hotels and corporate need to work together to properly map their most  important distribution channel costs and stir negotiations and execution  towards the ones that provide the best return for both sides?

  • Andrzej Zawistowski, Memeber of the Board PSML
  • Iwona Głuchowska, Director of Sales, Holiday Inn Centrum Warsaw
  • Martina Kamenicka, Regional Indirect Category Manager, Doosan Bobcat
  • Anuradha Kuchibhotla, Head of EMEA Sourcing, HRS
  • Mariusz Roguski, Director of Sales Poland, Czech Republic, Slovakia, Hungary, Russia & CIS
  • Paulina Yildirim, Travel Coordinator, Orbium International
  • Platon Gryshchenko, Head of Corporate Transportation and Travel Department, Metinvest Holding LLC
  • Magdalena Kachniewska, Professor in Tourism Department, Warsaw School of Economics
Hotel only session: Being a "State of the Art" Hotel in a complex and fast pacing Corporate Travel eco system

It' s all about succeeding in the bifold requirements of the corporation and its business Traveler. What is needed to be a top choice for entering into the Hotel programm and how to satisfy the modern business traveler so he becomes the ambassador of your hotel within the companies hotel portfolio.

  • Ágoston Török, Director of Sales, Melowmood
  • George Cristescu, CEO, Polski Holding Hotelowy
  • Marcin Wiśniewski, Event Manager, Calzedonia
  • Robert Hornman, Senior Vice President Hotel Solutions EMEA, HRS 
17:00

Closing remarks

Tomasz Gorzycki, Managing Director Eastern Europe, Nordics, HRS

Greeley Koch, Vice President, Marketing HRS


— Please note the agenda is subject to change —

  • 08:30 — Welcome Coffee & Registration

    Welcome Coffee & Registration

  • 09:00 — Welcome speech

    Welcome speech

  • 09:10 — The Power of DataE-commerce is the fastest growing retail market projected to hit $4.058 trillion in sales in 2020. Mobile commerce, or e-commerce, is a rapidly growing new avenue of e-commerce that’s mostly driven by the expanding market and influence of smartphones and millennial’ comfort with shopping online. In 2016, the e-commerce sector enjoyed a 39.1% increase in sales compared to the previous year.There is a reason why e-commerce has demonstrated such explosive growth in the past couple of years. Indeed, with the internet becoming an essential requirement of everyday life, businesses are learning to take advantage of the numerous benefits of e-commerce.

    The Power of Data

    E-commerce is the fastest growing retail market projected to hit $4.058 trillion in sales in 2020. Mobile commerce, or e-commerce, is a rapidly growing new avenue of e-commerce that’s mostly driven by the expanding market and influence of smartphones and millennial’ comfort with shopping online. In 2016, the e-commerce sector enjoyed a 39.1% increase in sales compared to the previous year.

    There is a reason why e-commerce has demonstrated such explosive growth in the past couple of years. Indeed, with the internet becoming an essential requirement of everyday life, businesses are learning to take advantage of the numerous benefits of e-commerce.


  • 09:30 — How Digital Transformation can meet travelers needs in corporate lodging?Online travel bookings are the new way in most markets. Business Travelers expect to be treated as leisure travelers and being proposed hotels that meet both their requirements and their corporate policy. They have no time to think about trip planning, and only the use of technology will enable personalized and anticipated offers. The more we know about the travelers and his travel pattern, the more we will be able to meet his requirements and remove all the pain of planning.

    How Digital Transformation can meet travelers needs in corporate lodging?

    Online travel bookings are the new way in most markets. Business Travelers expect to be treated as leisure travelers and being proposed hotels that meet both their requirements and their corporate policy. They have no time to think about trip planning, and only the use of technology will enable personalized and anticipated offers. The more we know about the travelers and his travel pattern, the more we will be able to meet his requirements and remove all the pain of planning.

  • 09:45 — How the Power of Data and digital transformation can meet customers/travelers needs?

    How the Power of Data and digital transformation can meet customers/travelers needs?

  • 10:00 — Coffee Break

    Coffee Break

  • 10:30 — How to stay connected with your travelers before, during and after the trip?It's all about adoption! Without it, you will not be able to achieve either savings or duty of care objectives. The business trip is never an objective it is just a way to go somewhere for a business meeting, external or internal. Business Travelers just want to make it simple, smooth and have the most efficient and pleasant travel experience.Most of the noncompliant booking, purchasing are made during trips as travelers want a quick fix solution and do not pay attention to the travel policy while on the trip.You want them to follow the travel policy and use the chosen booking channels to ensure you have spend and activities visibility.This session will demonstrate how customer care technologies will enable the continuous connection with your travelers to ensure both compliance and traveler satisfaction.

    How to stay connected with your travelers before, during and after the trip?

    It's all about adoption! Without it, you will not be able to achieve either savings or duty of care objectives. The business trip is never an objective it is just a way to go somewhere for a business meeting, external or internal. Business Travelers just want to make it simple, smooth and have the most efficient and pleasant travel experience.

    Most of the noncompliant booking, purchasing are made during trips as travelers want a quick fix solution and do not pay attention to the travel policy while on the trip.

    You want them to follow the travel policy and use the chosen booking channels to ensure you have spend and activities visibility.

    This session will demonstrate how customer care technologies will enable the continuous connection with your travelers to ensure both compliance and traveler satisfaction.

  • 11:05 — How to connect your various service providers to simplify processes and services access?It's all about API!Can you imagine a world where all your travel services suppliers will be connected between themselves to be able to offer a better travel experience to your employees while delivering you the data that you need to stay in control of your spend? This dream will become a reality thanks to the API technology.This session will cover the current status and future developments of interconnection between the various services providers.

    How to connect your various service providers to simplify processes and services access?

    It's all about API!

    Can you imagine a world where all your travel services suppliers will be connected between themselves to be able to offer a better travel experience to your employees while delivering you the data that you need to stay in control of your spend? This dream will become a reality thanks to the API technology.

    This session will cover the current status and future developments of interconnection between the various services providers.

  • 11:40 — An industry perspectiveRob Hornman, SVP, Hotel Solutions, EMEA offers a perspective exploring the market dynamics of different hotel distribution models and reveal insights that create opportunities for both corporate buyers and hotel companies to achieve mutual benefits. 

    An industry perspective

    Rob Hornman, SVP, Hotel Solutions, EMEA offers a perspective exploring the market dynamics of different hotel distribution models and reveal insights that create opportunities for both corporate buyers and hotel companies to achieve mutual benefits. 


  • 12:10 — Lunch break

    Lunch break

  • 13:30 — How to connect meeting planner and procurement needs? The location of an event is one of the main success factors; that’s why meeting planners are pushing back procurement strategy as they see it as a reduction of choice for their events. But standardization of process of meeting planning does not necessarily mean less choice of venues. Now technology allows meeting planners to have quicker access to a wider offer while giving spend transparency to their corporations.

    How to connect meeting planner and procurement needs? 

    The location of an event is one of the main success factors; that’s why meeting planners are pushing back procurement strategy as they see it as a reduction of choice for their events. But standardization of process of meeting planning does not necessarily mean less choice of venues. Now technology allows meeting planners to have quicker access to a wider offer while giving spend transparency to their corporations.

  • 14:15 — How to connect with internal stakeholders to optimize the lodging category?  Travel and meeting spend category is not the only responsibility of the travel/meeting buyer. Numerous stakeholders are involved in the category strategy at various levels: from influencers to decision makers. These stakeholders are based on finance, procurement, HR, security, IT, business units and they have all different needs and objective. To be successful, your category strategy should not only take into account the culture and overall strategy of your company but also your various stakeholder's requirements. To do so, you need to know how to interact with them and understand what they expect from you. This session will explore these main stakeholders needs.

    How to connect with internal stakeholders to optimize the lodging category?  

    Travel and meeting spend category is not the only responsibility of the travel/meeting buyer. Numerous stakeholders are involved in the category strategy at various levels: from influencers to decision makers. These stakeholders are based on finance, procurement, HR, security, IT, business units and they have all different needs and objective. To be successful, your category strategy should not only take into account the culture and overall strategy of your company but also your various stakeholder's requirements. To do so, you need to know how to interact with them and understand what they expect from you. This session will explore these main stakeholders needs.

  • 15:00 — The Business Traveler/ Consumer of the Future in a hyper connected world

    The Business Traveler/ Consumer of the Future in a hyper connected world

  • 15:30 — Coffee Break

    Coffee Break

  • 16:00 — Breakout Sessions

    Breakout Sessions

  • 17:00 — Closing remarks

    Closing remarks


— Please note the agenda is subject to change —